The User Research Round-up - CW37
Well, hello there, I'm publishing a user research book 🙊
👋 Hey, Nikki here! Welcome to this month’s ✨ free User Research Round-up✨with the world’s most creative, helpful, new, and informative user research-based articles, podcasts, events, books, and academic resources and send that straight to your inbox. Plus, you get to submit all your questions I personally answer—because you can’t salsa dance until you see how it’s done, right?Â
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01.
Impact: A complete guide to creating a research practice at your organization (BOOK WAITLIST!!!) by Nikki Anderson-Stanier
This might be one of the most exciting moments of my life. I’m here to announce my upcoming book that will be published Nov/Dec 2023! WOOHOO! I can’t even begin to tell you how extremely nervous and exhilarated I am to publish my first user research book. If you follow the link above, you can read the book's details and sign up for the waitlist (which I will share a nice discount code with when the book is live)!
02.
UX Research Job Postings Show the Discipline is Here to Stay (Article) by Kathryn Brookshier
If anyone is still in the mindset that user research will be annihilated, this article should help! Kathryn does a fantastic job of showcasing the fact that we’ve seen a huge positive growth in user research jobs over the past ten years, and how UXR is continuing to take up more space in product/tech teams. Does this mean all the problems are solved? No! But it’s a clear indicator that research will continue to grow!
03.
Demystifying UX Research: A Strategic Approach to Business Growth featuring Nikki (Event) By Bonanza Studios
Heyyyy, come join me and Behrad as we talk about how mistakes and imperfections can teach us how to iterate on and improve our research practices. We’ll talk through concrete stories of my own failures and how I navigated and overcame those hurdles!
04.
The ultimate guide to JTBD with Bob Moesta (Video) by Lenny’s Newsletter
I mean, it’s hard to beat a guide to JTBD by someone who co-founded it, and this very video is a wonderful resource (combine it with Jim Kalbach’s Jobs To Be Done Playbook) that helps us gain even more clarity on this sometimes mysterious and buzzword-y approach. I highly recommend listening to this video with team members and discussing any learnings and ways to apply JTBD at your organization.
05.
Episode 44: Using quantitative research as a qualitative user researcher (Podcast) by Nikki Anderson-Stanier
Quantitative research is so important to include in our toolkits - it serves the purpose of narrowing the scope of research, giving us important usability data, and helping us to prioritize large amounts of qualitative insights. In this podcast, I go through concrete ways of introducing quantitative methods to your process so you can get into that mixed methods mindset.
I’ve answered all the questions in the upcoming podcast episodes - stay tuned! Please submit questions ​here​ if you want your questions answered in this newsletter!
Congratulations, Nikki! Excited to read it.